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Joshua Godfrey

The Milk Collective | Joshua Godfrey
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Joshua Godfrey is an advocate for transformation, recovery, and self-expression through fashion and content creation.


A former addict who battled homelessness for 13 years, Josh found sobriety and purpose at the same time as discovering the power of personal style. Fashion and grooming became tools for reclaiming self-worth and expressing gratitude for life’s second chances. His journey online serves not only as an outlet for his love of style but as a way to engage and encourage others who struggle with addiction, mental health, self-acceptance, and trauma. With over 12 years of experience working with individuals facing alternative needs, Josh uses this background to create a space of support and empowerment for those on similar paths. Creating content that enlightens and entertains with his unique way of storytelling.


Alongside his wife Gabie, explores the intersections of relationships, lifestyle, and fashion, showing that personal growth and style go hand-in-hand. This digital journey is still new, but Josh is also working on a book to share the full story of resilience, recovery, and the lessons learned along the way.


Josh is a brilliant example of how the internet and social media platforms can be used for good, shedding light and hope on recovery and the power of creating content to elevate and reflect. Josh is a relatively new creator in space with a hugely unique voice and look who would make the perfect ambassador for a brand looking to really connect with an organically grown audience.

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