The Milk Collective


Gustavo is a London-based fashion trendsetter.

He is best known for showcasing his unique and eclectic style on TikTok which blends street style and tailored clothing with a cowboy aesthetic. With his distinctive style and creative direction, Gustavo has reached over 100,000 Tiktok followers in the last 6 months and his audience continues to grow rapidly.

Gustavo’s style has been heavily influenced by travel. He spent several months in Eastern Europe and was based primarily in Croatia where he ran pop-up bars, learned to tattoo, spent time skating and was exposed to a new genre of underground music. These experiences altered his style and changed his perceptions of proportions and accessorizing.

As well as creating unique and relatable fashion content, Gustavo is a stylist and provides creative direction for Vintage threads. As well as this, he has created styling videos and content for impressive brands such as Adidas Originals, Urban Outfitters, Pull & Bear & Depop.